Joanne DiMaggio
Writing—Media—Publishing
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Non-Profits
"I've never heard of you!"Those five words. They're the last thing your non-profit organization wants to hear from prospective volunteers or donors. Even if you've been around a while and have a recognizable name, you may still hear: "I know who you are, but I don't know what you do." Your program may be working. You may be making a significant difference in the community. But if people don't hear your story, you may be putting your success—even your survival—in jeopardy.
To become known, attract volunteers and generate funds, you have to keep your name in the public's eye so that you can move from "I've never heard of you" to "Oh, I know what you do! How can I help?"
Most non-profits—including local chapters of nationally known organizations—do not have the staff with the expertise to design and implement a marketing campaign. Those that do may not have the time. Many consider outsourcing, but with budget constraints or lack of knowledge about who to turn to, they have put marketing on the back burner.
That's when you need the help of a seasoned professional—someone who has worked for, volunteered in and started a few non-profits of their own—to assist you in all aspects of your awareness campaign and shine a light on your organization's mission.
I am that person—and I hope you will give me the opportunity to show you what a difference a carefully crafted marketing campaign can mean to your non-profit organization.
CLICK HERE to download a PDF copy of my non-profit brochure.
